More than 20% of videos shown to new YouTube users are ‘AI slop’, study finds

Low-quality AI-generated content is now saturating social media – and generating about $117m a year, data shows

More than 20% of the videos that YouTube’s algorithm shows to new users are “AI slop” – low-quality AI-generated content designed to farm views, research has found.

The video-editing company Kapwing surveyed 15,000 of the world’s most popular YouTube channels – the top 100 in every country – and found that 278 of them contain only AI slop.