Discounts started earlier than usual as competition for customers hit ‘fever pitch’, says British Retail Consortium
Competition between retailers seeking to entice customers with early Black Friday deals led to a slowdown in shop price rises during November, according to the British Retail Consortium (BRC).
The trade association for retailers said prices in shops rose by 0.6% last month compared with November 2024. This was down from a 1% rise in October and below the three-month average of 1%.
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