How Beauty Brands Are Joining Forces With the WNBA

Published on August 24, 2025 at 01:37 PM
How Beauty Brands Are Joining Forces With the WNBA
The WNBA is enjoying another season of exponential growth thanks to fans tuning in to watch stars like Caitlin Clark and Angel Reese. Popular brands like Rihanna’s Fenty Beauty, Covergirl and Sephora are increasingly investing in the league at unprecedented levels in hopes to attract an untapped market of consumers. NBC’s Kathy Park reports in this week’s Sunday Spotlight.

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