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Initial Group Sets Strategic Investment In Brandon Creed’s Good World Management
deadline.com
Monday, February 9, 2026

Initial Group, the global entertainment company backed by TPG, has made a strategic investment in Brandon Creed’s Good World Management, forming a long-term partnership with an eye toward supporting both companies’ continued growth and expansion. Initial Group will now work closely wi...
Initial Group, the global entertainment company backed by TPG, has made a strategic investment in Brandon Creed’s Good World Management, forming a long-term partnership with an eye toward supporting both companies’ continued growth and expansion. Initial Group will now work closely with Good World to strengthen its creative and commercial infrastructure, expand its global footprint, […]
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