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Apple could have used Claude to power a future Siri, but Anthropic got greedy

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Friday, January 30, 2026

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Apple may have signed a deal to use Google's Gemini AI model to boost Siri, but Claude was ahead of the game, already inside Apple Park's walls, and have taken its place if not for Anthropic's astronomical fee demands.Anthropic priced itself out of a long-term AI deal with AppleApple is aware tha...

Apple may have signed a deal to use Google's Gemini AI model to boost Siri, but Claude was ahead of the game, already inside Apple Park's walls, and have taken its place if not for Anthropic's astronomical fee demands.

Smartphone screen showing the Claude AI app welcome page with the text
Anthropic priced itself out of a long-term AI deal with Apple

Apple is aware that its internal AI models aren't as good as those built by other companies. The news of a deal to integrate Gemini into Siri confirms as much, but Apple continues to use models from OpenAI and Anthropic elsewhere.

Bloomberg's Mark Gurman notes that the deal with Google was only signed recently, and Apple will have to use models from other companies in countries like China. Apple already tweaks its products to work within China's laws, and using a Chinese AI model for Siri will likely be part of that.


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