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Sumitomo Mitsui Financial Group to Secure Naming Rights for Chichibunomiya Rugby Stadium

newsonjapan.com

Friday, January 30, 2026

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Sumitomo Mitsui Financial Group is set to acquire the naming rights to Chichibunomiya Rugby Stadium, often described as the spiritual home of Japanese rugby, in a deal worth around 100 billion yen in total. (News On Japan)

Sumitomo Mitsui Financial Group is set to acquire the naming rights to Chichibunomiya Rugby Stadium, often described as the spiritual home of Japanese rugby, in a deal worth around 100 billion yen in total. (News On Japan)

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